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Potts Brothers Construction
Potts Brothers Construction project in Northern Virginia

Your Privacy

Privacy Policy

How we collect, use, and protect the information you share with us.

Last updated: October 1, 2026

Potts Brothers Construction LLC (“Potts Brothers,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what information we collect when you visit our website or contact us, how we use it, and the choices you have. By using our website, you agree to the practices described here.

Who We Are

Potts Brothers Construction LLC is a family-run Class A general contractor based in Arlington, Virginia, serving Arlington and the surrounding Northern Virginia region. We provide concrete work, garages, home additions, and related construction services. You can reach us at info@pottsbrothersconstruction.com or 703-866-5400, or by mail at 2451 Crystal Drive, Suite 614A, Arlington, VA 22202.

Information We Collect

We collect two kinds of information:

Information you give us. When you fill out a contact or estimate form, we collect the details you provide, which typically include your name, email address, phone number, the service you’re interested in, and any message you write. We also collect information you share when you call, text, or email us.

Information collected automatically. When you browse our site, we and our analytics and advertising providers may automatically collect information such as your IP address, device and browser type, pages viewed, referring website, and how you interact with the site. This information is collected through cookies and similar technologies (see “Cookies and Tracking” below).

How We Use Your Information

  • To respond to your inquiries and provide estimates, quotes, and services;
  • To communicate with you about your project, scheduling, and follow-up;
  • To operate, maintain, and improve our website and the way we serve customers;
  • To measure and improve our marketing and advertising, including understanding which ads and pages lead people to contact us; and
  • To comply with our legal obligations and protect against fraud or misuse.

Cookies and Tracking

Cookies are small text files stored on your device that help a website remember information about your visit. We use cookies and similar technologies for two main purposes: to make the site work and remember your preferences (such as your cookie choice), and to measure website analytics and advertising performance.

You can control cookies through the cookie banner shown on your first visit and through your browser settings, which let you block or delete cookies. Blocking some cookies may affect how parts of the site function.

Analytics and Advertising Providers

We use third-party services to understand how our site is used and to measure our advertising, including:

  • Google Analytics (GA4) — to understand site traffic and how visitors use our pages; and
  • Google Ads conversion tracking — to measure the effectiveness of our advertising, such as when a visit leads to a form submission or call.

These providers may set their own cookies and receive information such as your IP address and activity on our site, and may use that data in accordance with their own privacy policies. To learn more about how Google uses data, see Google’s Privacy Policy. We do not sell your personal information.

Lead Information and Our CRM

When you submit a contact or estimate form, your submission may be stored securely and shared with our customer relationship management (CRM) system so our team can follow up with you about your project. We use this information only to respond to and manage your request, and we share it only with service providers who help us operate our business.

How We Share Information

We do not sell your personal information. We may share information with trusted service providers who perform work on our behalf (such as website hosting, analytics, advertising measurement, email delivery, and our CRM), and we may disclose information when required by law or to protect our rights, safety, or property.

Contact and estimate form submissions are delivered to our inbox by Resend, an email delivery service.

Text Messages

If you call Potts Brothers Construction and the call is not answered, an automated text is sent back to the number you called from, asking what you need. After a completed job you may get one text asking for a review. That is the whole program: service messages about your own enquiry or your own job.

Message frequency varies and depends on what you contact us about. Message and data rates may apply. Reply STOP to any message to stop receiving them, and HELP for help. Carriers are not liable for delayed or undelivered messages.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent is not shared with any third party. Your number is used to reply to you about your own enquiry and nothing else. We do not send promotions or marketing by text.

Texts are sent on our behalf by our messaging provider so they can be delivered, and by the software that runs our phone and review follow-up. Neither uses your number for anything other than delivering these messages. Our terms describe the text program in full.

Data Retention

We keep the information you provide for as long as needed to respond to your inquiry, provide our services, and meet our legal and business requirements. When it is no longer needed, we take reasonable steps to delete or de-identify it.

Your Rights and Choices

You may request access to, correction of, or deletion of the personal information we hold about you. To make a request, email us at info@pottsbrothersconstruction.com and we will respond within a reasonable time. You can also manage cookies through the cookie banner and your browser settings, and you can opt out of Google Analytics using Google’s opt-out browser add-on.

Children’s Privacy

Our website is intended for a general audience and is not directed to children under 13. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we’ll revise the “Last updated” date at the top of this page. We encourage you to review it periodically.

Contact Us

If you have questions about this Privacy Policy or how we handle your information, contact us at info@pottsbrothersconstruction.com or 703-866-5400, or write to us at 2451 Crystal Drive, Suite 614A, Arlington, VA 22202.